1. Dave Scopinich of Audacy: Framing Your Pitch for Success Dr. Laura Sicola 34:17

This week Dave Scopinich shares how radio reaches almost 90 percent of all Americans (he shared that the source was Nielsen) on a daily basis.  That gives his team and clients the opportunity to create and deliver premium audio to more than 200 million consumers every week.

Here are a few things that you will learn in this episode:

  • How by treating his sales team like clients.  This is achieved by knowing everything about them, what motivates them and helping them grow their business.
  • Understanding the importance of using visual framing to solidify your message.
  • Creating an environment where you can be promoted by making decisions and solving problems while being able to connect with people.

During the 24-Hour Influence Challenge, Dave shares a tip that he learned from previous podcast guest Dave Raymond, the original Philly Phanatic.  “Tell me something good.”  By using this phrase, it will help you get better results from everyone to your team to your children sharing what they learned at school today.

Dave encourages everyone to download the Audacy app so that they can listen to his episode using the fastest growing streaming app as of the time of this podcast.

About David Scopinich:

Dave Scopinich is Vice President and Director of Sales at Audacy Philadelphia. Audacy is the #1 creator of premium original audio content in the United States. He and his award-winning sales team work with clients to help them connect with their targeted consumers using the power of audio.

Dave is a graduate of Father Judge High School and Penn State University. He loves spending time with his family, Coaching youth baseball, and passionately following Philadelphia sports. He and his wife have three children and a dog. They live in a suburb of Philadelphia.


You can connect with Dave in the following ways:

  • LinkedIn: https://www.linkedin.com/in/davescopinich/
  • LinkedIn Business Page: https://www.linkedin.com/company/audacy-inc/
  • Facebook Business Page: https://www.facebook.com/audacyaudio/
  • Twitter Business Page: https://twitter.com/audacy
  • Instagram Business Page: https://www.instagram.com/audacy/
  • Website: https://www.audacy.com/


You can connect with Laura in the following ways:

  • LinkedIn: https://www.linkedin.com/in/drlaurasicola
  • LinkedIn Business Page: https://www.linkedin.com/company/vocal-impact-productions/
  • YouTube: https://www.youtube.com/c/VocalImpactProductions
  • Facebook: Vocal Impact Productions
  • Twitter: @LauraSicola
  • Instagram: @VocalImpactProductions
  • Website: https://vocalimpactproductions.com/
  • Laura’s Online Course: virtualinfluence.today

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.

Laura Sicola Leadership Communication & Influence Expert, Speaker, Author, Podcaster

Dr. Laura Sicola is a leadership communication and influence expert, speaker, author of Speaking to Influence: Mastering Your Leadership Voice, and host of the podcast, Speaking to Influence: Communication Secrets of the C-Suite. Her mission is to transform executives into confident, inspiring leaders whether live or virtually in order to get the results they want and turn their vision into their legacy. As the founder of Vocal Impact Productions, she has trained and coached executives at Comcast, IBM, the US Department of Commerce and Women Against Abuse along with politicians, business owners and non-profit leaders from around the world.

Laura’s TEDx talk, “Want to Sound Like a Leader? Start by Saying Your Name Right,” has nearly 7 million views, and she has been featured on programs such as Fox & Friends First, NBC10 @Issue and PHL 17. She has also spoken to thousands at conferences such as the Professional BusinessWomen of California Conference and the PA Conference for Women.

Laura received her PhD in educational linguistics from the University of Pennsylvania, where she also taught from 2001-2013.