Episode #41: The Family Caregiving Trend and its Opportunities

Stepping into a Market Failure: The Challenges and Opportunities of the Family Caregiving Trend

Hi everyone! Over 60 million adults in the U.S. and many millions more around the world are dealing with the challenges of caring for an older adult. Some of these people are seniors themselves, who also must care for their grandchildren! The number of caregivers is GROWING rapidly and includes both men and women and even members of the Millennial generation. Sadly, most governments and businesses, especially in the United States are not addressing this gigantic TREND. The recent U.S. Census didn’t even ask a question about this.

How has COVID-19 affected the caregiving trend? What can be done by policymakers to ease the Caregiver challenge? What tips can be offered to you, if you are or will become a Caregiver? And, what OPPORTUNITIES might exist to assist the enormous group of caregivers for those seeking jobs, careers, business endeavors, or investments?

Listen as my guest expert, Dr. Cheryl Woodson, retired geriatrician, Caregiver, and the author of two books about caregiving discusses these and related topics on this episode of Looking Forward.

Looking Forward: THE podcast that focuses on major TRENDS, how they may affect YOU, and what OPPORTUNITIES they might offer YOU… or someone you care about.

As always, please provide YOUR feedback and suggestions for topics, guests, and show sponsors at www.jeff-ostroff.com

Our thanks to the sponsor of this week’s episode of Looking Forward: GetZAGE. Check them out at www.getzage.com GetZAGE offers one viable solution to assist caregivers with the challenges they face!

Please keep in mind the great and ridiculously INEXPENSIVE, ground-floor opportunity that exists for those who want to sponsor a specific episodes(s) that relates to what you sell or the Image you want to convey to your customers and prospects. Looking Forward is upbeat, wholesome, futuristic, and informative, and connects with listeners around the world. Through our promos and posts to social media, on websites, podcast sites, and e-mails, Looking Forward’s reach is impressive. For more details, please contact us at www.jeff-ostroff.com Thanks!

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Jeff Ostroff Podcaster

Jeff Ostroff is an experienced, versatile marketing and communications executive. He currently hosts and produces two podcasts which he created, “Looking Forward: Opportunities for Job, Career, Business, and Investment Seekers,” and “Health Care on the Horizon.” He’s a co-host for the “MyMacD Life” podcast, which is about macular degeneration.

Jeff’s also a podcast creator/consultant, voice-over talent, event host/facilitator, producer of audio or video business “spotlight” promos, and a seniors’ (silver) marketing advisor. Jeff’s first career was focused primarily on seniors, health care, travel, and marketing. He’s the author of the Prentice-Hall Book, “Successful Marketing to the 50+ Consumer” (Prentice-Hall.)