1. Genevieve Piturro - Purpose Passion Pajamas | LAYC60 Isabel Alexander 56:54

What do Genevieve Piturro, Mary Tyler Moore, and Oprah Winfrey have in common?

Aside from impeccable Fashion style and passion for great shoes, each of these current day icons pushed through personal and professional challenges and past stereotypes, to change status quo and leave enduring, positive impact on many lives.

As a successful TV marketing exec, until an inner voice challenged her focus, Ms. Piturro found the answer to her true purpose in a simple question from a six-year-old girl, in an emergency shelter. 

A true SHEro, she leapt from a corporate ladder to establish a national non-profit that delivers millions of new pajamas and children’s books to youth in distress.

Genevieve is the author of Amazon best seller; Purpose, Passion and Pajamas: How to Transform Your Life, Embrace the Human Connection and Lead with Meaning.

She has been featured on Hallmark’s Home & Family, Huckabee Show, OPRAH, TODAY, Good Morning America, The Early Show, CNN, Fox & Friends, O Magazine, Forbes, The Wall Street Journal, Parenting Magazine, and many others.

After 20 years leading the Pajama Program, Piturro expanded her impact with Purpose ACER programs, as she coaches leaders how to align culture and goals with human connection.

Genevieve Piturro, an in-demand speaker, is recognized as an authority on Purpose and The Human Connection. Her motivational talks inspire individuals to listen to their heart-voice and pursue their passions. 

A graduate of Fordham University, Genevieve lives in Irvington, N.Y. with her husband, Demo.


Pajama Program is a national 501(c)(3) nonprofit organization that promotes and supports a comforting bedtime routine and healthy sleep for children to help them thrive. We provide new pajamas and storybooks, sleep health education, and caring connections to ensure that children facing adversity—including low family income, housing insecurity, and family instability—have the tools they need for better bedtimes. 

Since 2001, Pajama Program has delivered over 7.5 million Good Nights for Good Days. 

Pajama Program provides information, materials, and support to children and their caregivers through a national network of volunteers and partnerships with 4,000 community-based organizations across the United States, including Puerto Rico. Pajama Program also provides local programming in New York City, Atlanta, and metro-Detroit.


Visit Genevieve’s website and read this blog to help “Find Your Pajamas” – Four steps to help you identify how your PASSION can become your PURPOSE


Order Genevieve’s book Purpose Passion and Pajamas and order multiple copies as gifts for others looking for their “Pajamas”

More about why we long to find our purpose and How To Create Impact From Your Passion

Episode 59

Having a Vision for how you feel as you live your purpose and create your legacy makes it easier to stay the course and here’s the course to help make it happen!

More cool chicks to learn with and from – check out the Old Chicks Know Shit podcast with host Jennifer Arthurton

WYTAYBA – see the TEDX What You Think About You Bring About by Blaine Oelkers

About the Host:


Isabel Alexander

Your Next Business Strategist and Transformation Catalyst


Dynamic, a self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic, and a conscious choice to thrive rather than survive, Isabel Alexander (Banerjee) cultivated an award-winning, $10+ million global chemical business and grew it from dining room table to international boardrooms.

Isabel’s strengths include the ability to initiate and nurture strategic relationships, a love of lifelong learning and talents for helping others maximize their potential. An inspiring speaker within both industry and community, she is a driving force behind those with the courage to follow her example of thriving against the odds.

With 50+ years of business experience across diverse industries, Isabel is respected as an advisor, a coach, a mentor, and a role model. She believes in sharing collective wisdom and empowering others to economic independence.



Lift As You Climb Movement (www.facebook.com/groups/liftasyouclimbmovement)


Chief Encore Officer, The Encore Catalyst (www.theencorecatalyst.com) – an accelerator for feminine wisdom, influence, and impact.


Author & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)

LinkedIn: www.linkedin.com/in/isabelalexanderbanerjee/


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Isabel Alexander Transformation Catalyst

Your Next Business Strategist and Transformation Catalyst

Author & Speaker ‘Who Am I Now? – Feminine Wisdom Unmasked Uncensored’ (www.IsabelBanerjee.com)

Dynamic, self-made entrepreneur who overcame obstacles with an unrelenting positive nature, a farm girl work ethic and a conscious choice to thrive rather than survive, Isabel Alexander Banerjee cultivated an award winning, $10 million+ global chemical wholesale business and grew it from dining room table to international boardrooms.