#395: How to Use Storytelling to Hack Human Behavior

#395: How to Use Storytelling to Hack Human Behavior Park Howell, Brand Story Strategist 56:07

Nancy Harhut, co-founder and chief creative officer of HBT Marketing and author of Using Behavioral Science in Marketing shares how to use business storytelling to hack human behavior in your advertising, sales and marketing campaigns.

Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.

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Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.

#StoryOn!

≈Park