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March 10th, 2025

Bubbles & Biz: Monday Marketing + Mindset

  1. Bubbles & Biz: Monday Marketing + Mindset Bubbles & Biz 7:32

Short-form content is taking over… are you keeping up? This week on Bubbles & Biz, we dive into why bite-sized videos are dominating the marketing world, straight from HubSpot’s 2025 Marketing Trends Report. With attention spans shrinking faster than ever, short-form video is one of the easiest, most cost-effective way to connect with your audience.

But here’s the real challenge: getting started. If you’ve been hesitant to put yourself out there, this episode is for you! We break down why showing up imperfectly is better than not showing up at all—and why human-driven content wins every time. 💯

Plus, we wrap up with an inspiring mindset shift: “The tragedy of life is not death, but what we let die inside of us while we live.” (Norman Cousins) If you’ve got ideas brewing, this is your sign to stop overthinking and start creating.

🎧 Listen now & check this link for the full HubSpot article: https://blog.hubspot.com/marketing/short-form-video-psychology

Want networking, Coaching, resources, marketing course and more? Join us in the Bubbles & Biz Community here: https://bubblesandbiz.co

Nicole Bernard Podcast Host & Marketing Strategist

I started my first entrepreneurial journey in 2007 with my husband. We decided to start an organic farm & micro-brewery in the Cascade Mountains of the Pacific Northwest.

During the seven years that we ran Acadian Farms & Brewery, I was in charge of all things marketing- everything from events, to social media to website design.

Learning + doing everything on my own, I created an SEO-friendly website that reached #1 on Google and utilized the power of social media and influencer outreach to get featured in prominent publications like The Oregonian, Portland Monthly and The Seattle Times, as well as popular craft beer blogs.

AND MY MISSION!
After closing our doors due to creating too much traffic (marketing works 😉), I wanted to take what I learned from the experience and help other small businesses. So I spent the next few years working at digital marketing agencies and expanded my marketing chops by learning the systems, tools and strategies implemented by agencies to achieve massive growth.

And that's what I'm sharing with you- knowledge from both sides! I truly wish that I had a step-by-step strategy to follow when we were growing our business, but there wasn't one.

When I'm not working, you can find me camping with my two kids, husband and rescue dog, running or drinking a glass of wine!

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