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February 9th, 2024

Powerful Ways to Generate B2B Demand with Frank Husmann

  1. Powerful Ways to Generate B2B Demand with Frank Husmann Candy Messer 29:15

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In this compelling episode of Biz Help For You, join me as I sit down with Frank Husmann, the expert in B2B and SaaS marketing. We unravel the secrets to creating irresistible demand for B2B companies. Frank takes us on a journey through the art of understanding the B2B audience's needs and preferences, mapping out the buyer committee, and crafting content tailored to different stages of the buyer's journey. We also delve deep into the world of inbound marketing and lead nurturing strategies, exploring the balance between giving valuable content and asking for something in return. Frank’s insights into LinkedIn as a powerhouse for B2B sales and networking are a game-changer! If you're looking to boost demand for your products or services, this episode is a must-watch. Get ready to revolutionize your B2B sales approach and take your business to new heights. Tune in now and unlock the secrets to B2B success!   

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Candy Messer Profitability/Growth Advisor, Fractional COO

Candy Messer is a profitability advisor and Clockwork Fractional COO working with entrepreneurs to help them have successful businesses. Experienced in bookkeeping since 1998, Candy understands the stresses business owners face and offers customized services to meet their varying needs.

Her company energizes entrepreneurs by removing the burden of compliance tasks as well identifying issues preventing higher profitability. She also teaches business owners how to take a 4-week vacation and have the company run effectively without them. As a result of using her services, clients have peace of mind and the freedom to do what they love.

Candy is co-author of Business Success With Ease, Navigating Entrepreneurship, Maintain a Solid Mental Health, and Yes, God and is the host of the “Biz Help For You” podcast which can be found on YouTube, as well as multiple podcast channels.

Candy has been married since 1992 to her husband Garth and they have a son, daughter, son-in-law, and three grandsons. When not running her company, Candy enjoys reading, crocheting, baking sourdough bread, and spending time with friends and family.

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