1. The Writer's Guide to Effective PR: Avoiding Common Pitfalls and Finding Success with PR Expert Jessica Dalby Maccabee and Marccella 52:30

Get ready to take your book to the next level with this captivating episode of Beyond the Pen! Join Maccabee as he sits down with Publishing PR Expert Jessica Dalby to explore the ins and outs of successful book PR. Learn how to find the right PR fit for your book, discover the key ingredients for a successful book roadmap, and steer clear of common PR pitfalls. In addition, Jessica will give you valuable insights on getting authentic reviews, using social media to your advantage, and so much more. Whether you’re a self-published author or working with a traditional publisher, this episode is a must-listen for anyone looking to make the most of their book marketing efforts. Join us for this jam-packed episode of Beyond the Pen and start your journey on the road to success, only on Beyond the Pen.

Maccabee is a husband of 19 yrs, father of two boys, Army vet, voice actor, writer, and podcast co-host of Beyond the Pen. Growing up in the theater and working as a voice actor, script analysis has been a critical skill he's been perfecting over the years. This skill has allowed him to look past what the author wants you to see and discover the truth between the words and the printed paper. Every story is unique, and so are the authors.

Marccella, a self-proclaimed bookworm, is an advocate for authors and their unique voices. Since learning to read at aged 6, Marccella could be found in the library with her nose in a good book. As an avid reader, Marccella recognized that there was untapped potential in the author community and was decidedly committed to creating valuable spaces to have conversations with writers of all genres. As a result, Marccella united with Maccabee (her brother from another mother) to further her vision of expanding the reach of authors and their audience.