From Kitchen to Empire: My Startup’s Wild Ride
The video discusses the importance of testing regulations, social media branding, and maintaining brand integrity for entrepreneurs.
Erica Bethe Levin talks about the challenges of managing operations and the importance of proactive testing despite the lack of initial regulations.
unfortunately, there weren’t a lot of rules around testing. We always proactively tested. Now there are, thank God, California is leading the way with that stuff, but that’s a job in and of itself. So there’s a lot of operations. And like you said, it’s totally different than cooking the recipes, coming up with the concept and all of that and springing on ahead of operations right from the get-go. Just being in a very small entrepreneur entrepreneurial environment every day, she’s also, she’s got that entrepreneurial spirit because if she just were to say, I’m, I’m only doing ops. Don’t try to bother me about that social media influencer. You know, that’s not going to work. We all wear all the hats, but she is doing a phenomenal job running our operations, supply chain, and all of that. And then also assisting as needed. We all have to do everything. That’s the beauty of being an entrepreneur.