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Archive for the ‘ Uncategorized ’ Category

 

Should Brands Should Stay Away From Using “OK Boomer”?

December 12th, 2019
Should Brands Should Stay Away From Using “OK Boomer”?

Share to facebook Share to twitter Share to linkedin Ok boomer message in light box. Lightbox on the white background. Getty If you thought bye Felicia was annoying, youre probably not too thrilled about the latest viral p… Read More  Read More

Baby boomers are more sensitive than millennials, according to the largest-ever study on narcissism

December 12th, 2019
Baby boomers are more sensitive than millennials, according to the largest-ever study on narcissism

A new study suggests that, contrary to popular belief, millennials aren’t more sensitive than the baby boomer generation. In fact, it’s the other way around. The study including nearly 750 people, published December 10 in the journal Psychology and Aging, is… Read More  Read More

The charge of the youth brigade

December 11th, 2019
The charge of the youth brigade

The Washington establishment is old and not anxious to leave the political stage. Indeed, Senate Majority Leader Mitch McConnell, 77, and House Speaker Nancy Pelosi, 79, are too old to even be considered baby boomers. So is Biden. At 73, President Trump just … Read More  Read More

When Young Americans Were TIME’s Person of the Year, This Man’s Face Helped Inspire a ‘Portrait of a Generation’

December 11th, 2019
When Young Americans Were TIME’s Person of the Year, This Man’s Face Helped Inspire a ‘Portrait of a Generation’

When TIME named Americans under 25 the Person of the Year for 1966, those young people — though not as young as 2019’s pick, Greta Thunberg, who is the youngest individual selection ever — had become “the most intensely discussed and dissected generation in h… Read More  Read More

Travel Marketing Across Generations in 2020: Reaching Gen Z, Gen X, Millennials, and Baby Boomers

December 11th, 2019
Travel Marketing Across Generations in 2020: Reaching Gen Z, Gen X, Millennials, and Baby Boomers

Creating a successful marketing campaign is only expected to get more complex in 2020 as media consumption for travelers of all ages becomes increasingly fragmented. At the same time, consumers are becoming more skeptical about data and privacy concerns and a… Read More  Read More

How marketers can prepare for Gen Alpha

December 11th, 2019
How marketers can prepare for Gen Alpha

It may seem a little crazy to concern yourself with the influence of a generation whose oldest members are still in elementary school and whose youngest members are yet to be born. But you should. You really should.Generation Alpha is here. And boy (and girl!… Read More  Read More

What to Expect if You’re a Church’s First Millennial Pastor

December 11th, 2019
What to Expect if You’re a Church’s First Millennial Pastor

By Sam Rainer  A big wave is coming towards the church. Its the swell of retiring Boomer pastors. Most Boomer pastors are currently between the ages of 50 and 68. They wont all retire at once, so this wave wont crash into the church like a tsunami. However, … Read More  Read More

Tanya Sweeney: ‘OK Boomer’ is the latest weapon in the war between generations

December 11th, 2019
Tanya Sweeney: ‘OK Boomer’ is the latest weapon in the war between generations

And by now, this war even has its own catchphrase – ‘OK Boomer’, a term used to dismiss those born between 1946 and 1964. And a repartee that the boomers, in turn, appear to find ageist and dismissive. It’s basically the ‘you can’t buy houses because of avoca… Read More  Read More

BrandStorytelling BrandVoice: 5 Future-Thinking Ways To Optimize Your Brand Storytelling

December 10th, 2019
BrandStorytelling BrandVoice: 5 Future-Thinking Ways To Optimize Your Brand Storytelling

brandstorytelling Not so long ago, the relationship between advertiser and consumer was simple especially when it came to watching television and other on-screen entertainment. The exchange was this: advertisers pay for your entertainment. In return… Read More  Read More

Generation Alpha: New Study Shows How Being the Most Diverse Generation Yet Impacts Their Behaviors Now & In the Future

December 10th, 2019
Generation Alpha: New Study Shows How Being the Most Diverse Generation Yet Impacts Their Behaviors Now & In the Future

NEW YORK–(BUSINESS WIRE)–In a new report, Generation Alpha children born after 2010 identified all people being treated fairly no matter what they look like as one of the top issues they care about in todays world. In fact, across the board, the report reve… Read More  Read More